photographer: carly wollaert © | make-up artist: kitty van dijk from art of colors
rina joosten-rabou
ai entrepreneur at women in ai
about
rina is a serial entrepreneur building companies in both europe and asia. she co-founded and serves as ceo of pera, a tech scale-up using artificial intelligence to improve fairness in the hiring process. the company works on research in the area of deep-learning and natural language processing with first applications in hr.
rina is driven by creating meaningful human and societal impact through technology. she serves as supervisory board member of ained, governing 200m euro innovation budget from the dutch government. rina is an expert on the future of work committee of the gpai, an international and multi-stakeholder initiative that aims to advance the responsible and human-centric development and use of artificial intelligence.
rina is married with 4 kids.
what advice would you give to your younger self?
the same advice my parents gave me at a young age: surround yourself with critical, supporting and happy people that push you to get the best out of yourself. work hard for the causes you deem important, even when others stop due to the obstacles you will encounter. keep in mind that there is a solution for everything!
women in ai
women in ai is dedicated to empowering women and minorities to excel in the field of ai and data, while advocating for ethical and responsible ai applications. we are proud to recognize the outstanding female entrepreneurs, researchers, innovators, and contributors who have shown their commitment to innovation and excellence in the netherlands’ ai ecosystem. these trailblazers inspire us to strive for excellence and create a more diverse and inclusive ai community that drives positive societal impact through responsible ai practices.